18 Sections - Design Process

The final design of this conceptual showroom space became a culmination of the two enlarged hand drawn sections below. The below ground on the left was produced in Sketchup for the client Christian Benner, and the above ground section on the right hand section was used for the client Rolex. These shapes were chosen due to their flowing and complementary nature to each other. The luxurious and timeless nature of the upper on the left deeply matches Rolex’s prestige. The ‘below ground” space created for the client Christian Benner suites his “ultra-cool”, earthy nature, in regards to both him as a designer and his company. Hence, the final product attempts to seamlessly incorporate these two juxtaposed clients in one architectural environment through the design stemming from "Dynamic" and "Move".